OK I just want to sing the praises of the Cotton Traders brand. As of this weekend I am a big (literally…) Cotton Traders convert.
This is a brand for all males who partake of the good things in life and possess the body to prove it! Being a bit partial to the pies myself, I am used to squeezing into the ultimate sizes in casual wear which are always embarrassingly few and placed at the back of the rack in stores such as M&S and NEXT.
Well, Cotton Trader sizes practically begin where the others end! How cool is that – not only do they do large and X-large but these guys do 2XL, 3XL and even 4XL – truly impressive sizing. It felt great to be in the mid range and not at the edge of sizing oblivion…
I suppose from a commercial point of view it makes loads of sense – if you are a cotton trader it pays to sell cotton by the yard – big chaps need shirts the size of sails and Cotton Traders are beautifully positioned to deliver.